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RISE TO THE TOP BY GOING BELOW THE SURFACE

Marketing shouldn't feel like a game of clue.  I use proven, science-backed strategies — the same ones used by some of the most successful brands in the world, to help you unlock real growth and measurable profits. Guaranteed!
Go beneath the surface and see exactly how I can help you grow your organization.   
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GREAT MARKETING IS BUILT ON WHAT YOU DON'T SEE

Beneath every thriving business lies more than just good design or clever copy, there's a deep, scientific strategy driving growth.

I help organizations cut through the surface-level noise and anchor their marketing in proven frameworks built on data, psychology, and precision execution. What you see above the surface is just the tip of the iceberg — real results come from what’s happening below.

If your marketing feels like it’s drifting, it’s time to dive deeper.

YOU'RE NOT JUST COMPETING. YOU'RE SWIMMING WITH SHARKS.

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A wave of research over the past decade has revealed a staggering truth:
The average person sees upwards of 10,000 ads per day.

Let that sink in. Ten thousand.

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From Google PPC to social media scrolls, from podcasts to smart TVs, even our home screens now deliver ads disguised as “suggested content.” The human brain is being bombarded constantly, and the result is a silent epidemic that's quietly killing conversions: Ad fatigue.

And it gets worse.

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Ad fatigue leads directly to decision fatigue, a concept proven by psychologist Roy F. Baumeister. His research shows that people have a finite amount of decision-making power each day. Once it's gone, they default to the path of least resistance. That means your offer, even if it's perfect, gets ignored simply because your audience is too tired to care.

Meanwhile, you're not just trying to get attention. You're trying to outmaneuver marketing sharks, big-budget agencies with data scientists, neuromarketing experts, and AI-powered ad engines that track behavior with surgical precision.

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So how do you compete?

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That’s where I come in.

I specialize in transforming marketing campaigns into precision tools that cut through the noise. Using scientific marketing principles, behavioral psychology, and data-driven strategies, I help businesses like yours stop treading water, and start leading the pack.

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While others guess, I execute with clarity. While others chase trends, I build systems. If you’re ready to stop wasting money and finally start winning in a saturated market, let’s talk.

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Because the ocean isn't getting less crowded.
But with the right strategy, you'll stop swimming with sharks, and start eating like one.

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WHAT'S THE WINNING FORMULA?

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Most organizations are treading water, burning cash on marketing that doesn’t move the needle. 

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I don’t operate at the surface level. I take a deep dive into what truly drives results.

The winning formula isn’t a mystery, it's a proven, scientific approach used by the most successful companies in the world. I've taken that same framework and tailored it to help businesses like yours cut through the noise and rise above the competition.

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Here’s what we dive into together:
 

Clarity

We start by defining your core metrics, Customer Lifetime Value (LTV), Cost to Acquire (CAC), Average Order Value (AOV), Return on Ad Spend (ROAS), and more. You can’t scale what you don’t understand.
 

Positioning

I help you frame your offer in a way that speaks directly to your ideal customer’s needs, fears, and desires. Great marketing isn’t about persuasion, it’s about alignment.
 

Scientific Messaging

I use insights from behavioral psychology and neuromarketing to craft messaging and visuals that cuts through the noise and speaks to the emotional and rational sides of your prospects.
 

Precision Targeting

No wasted spend. I build targeting frameworks that ensure your message shows up at the right time, in the right place, to the right audience.
 

Conversion Architecture

I design high-converting funnels, landing pages, and automated sequences that do the heavy lifting, turning strangers into leads, and leads into loyal buyers.
 

Iteration + Optimization

Marketing isn’t set-it-and-forget-it. I test, analyze, and refine continuously to lower costs and increase returns, so your growth compounds.
 

This is the formula. It’s deep, it’s tested, and it works.

If you're ready to stop sinking and start commanding the current, I'm the one to navigate you there.

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READY TO RISE TO THE TOP?

IT'S TIME YOUR BRAND BECOMES A HOUSEHOLD NAME

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CLICK HERE TO SEE some of MY WORK

Contact INFORMATION

David Griffin Marketing Portfolio
Cecil County, Maryland

484-609-7998

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